This project was a co-op deal between Kroger, Hotel Transylvania 3, and Quaker. The idea of this campaign was to advertise the special deal of free movie tickets for buying Quaker products and prompt the viewer to use the offer at the nearest Kroger location. The client provided the artwork for the campaign and designed the static banners. I was responsible for designing the expanded state of the ad, which would showcase the movie characters, the Quaker products for the promotion, as well as a map and address of the nearest Kroger location.
Storyboard Samples: